L'Oréal Paris brings every woman pioneering hair science to ensure the best hair transformation, with instant and visible results. Our innovative, affordable and environmentally friendly products democratize high-end haircare and gives you invincible self-esteem!
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Bond Repair The breakthrough Elvive Bond Repair range rescues severely damaged hair. Powered by Citric Acid, the formula works at the cortex level to rebuild inner broken hair bonds and restore the hair’s original strength. Discover Bond Repair |
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Hydra Hyaluronic
Inspired by skin care and powered by Hyaluronic Acid, Hydra Hyaluronic replumps dehydrated, dull, and flat hair with a 72-hours moisture injection without any weigh down. Discover Hydra Hyaluronic |
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Full Resist Hair-loss is a universal concern. L’Oréal Paris democratizes a clinically proven anti-hair fall solution powered by patented Aminexil. The formula reinforces hair from the roots for a less visible scalp in 6 weeks. Discover Full Resist |
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Extraordinary Oil Infused with precious flower oily extracts, the world’s N°1 treatment for dry hair instantly replenishes the fiber with nourishing lipids for 8 weeks nutrition and shine. Discover Extraordinary Oil |
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Dream Lengths Long hair often means split ends, hair breakage and damaged lengths. Created with a blend of fine castor oil and vitamins, Dream Lengths reduces breakage and visibly repairs hair damage without weighing down your strands. Save your last centimeters to get the long hair of your dreams. Discover Dream Lengths |
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Color Vive Discover the ultimate solution to longer-lasting color. Color Vive’s acidic technology seals color into hair cuticle for 10 weeks of intense vibrancy and boosted protection against UV rays and water. Discover Color Vive |
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Dream Lengths Curls Enriched in glycerin and castor oils, Dream Lengths Curls formula wraps and infuses curls with moisture for 3 days of life-proof, defined curls. Discover Dream Lengths Curls |
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Total Repair Total Repair helps repair the 5 problems of damage: tangled, fried, weak, brittle hair and split ends. Its powerful Repair Concentrate with Keratin XS penetrates deeply in the hair’s fiber to restore the structure and brings hair back to its virgin condition. Discover Total Repair |
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Color Vive Purple For blondes who need a color refresh and rich care for their bleached hair or highlights. Color Vive Purple is loaded with blue and purple pigments that cancel brassy tones, no matter how dark your base is. Discover Color Vive Purple |
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Hair dyeing and styling tools give everyone the freedom to change their hair. But frequent transformation can cause deep damage to the fiber. Hair cannot self-repair, it becomes dull, brittle, lifeless and lacks volume. Fortunately, to regain healthy, strong hair, L'Oréal Paris has designed efficient routines for you to get the best hair of your life.
You have dull, flat, lifeless hair? Its texture seems rough and stiff? This is a sign that your hair fibers are lacking moisture. The goal is to provide the shot of moisture they crave and lock it in the fiber to regain – and retain – volume, movement, and suppleness. This is the job of our Hyaluronic Acid hair treatments.
Achieve your dreamy hydrated, defined, bouncy, soft curly hair without weigh down. L’Oréal Paris developed a regimen for curly and wavy hair that helps locks in long-lasting moisture for deep hydration from scalp to tip and defines curly hair by sculpting and retaining shape. Plus, it helps fight humidity!
Brassiness is the number one threat to blonde or highlighted hair, especially if the base is dark. Indeed, the more you bleach, the more the yellow and orange tones stand out. To correct these devious colors and keep a fresh, clean and well-moisturized blonde, you need to treat your platinum or highlights with products concentrated in blue and violet pigments and nourishing elements.
For all hair types
all women and men
Without animal testing
since 1989
Quality, efficacy, and safety
tested by independent experts
Biodegrability of formulas
and lower water footprint
